Has Net Promoter Score gone passed its shelf life?
On a scale of 1-10 what would you respond?
And would you kindly refer me to a friend?
On a scale of 1-10 what would you respond?
And would you kindly refer me to a friend?
Seriously though the popular NPS (well with certain executive teams)
seems to have run its course.
This last year has seen a clutch of leading companies
coming to the same conclusion, simply put we have to get more scientific about
the Customer Experience.
Share and review the latest observations:
Stop using Net Promoter Score
Net Promoter Score Under Attack
The Net Promoter Score: Does the Single-Question Scoring
System Work
Why Net Promoter Score is Not a True Measure of Customer
Satisfaction
Why Net Promoter Score May Not Align With
Business Results
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