Sources of Information for Advanced BPM aka Outside-In

If you wish to read and listen more on these themes the following references are useful.
Join the community discussing these issues, challenges and opportunities.

Community and social networking	Networking	http://bit.ly/I0tvw
Customer Capitalization – Roger Martin, Dean of Faculty, Rottman Business School	Article	HBReview, Feb 2010
Don’t give customers what they think they want Steve Towers	Article	http://bit.ly/3xUIn4
Evolution of Approaches BP Group	Research	http://bit.ly/Fw5Kv
Outside-In Interview with Blog Radio	Podcast	Outside-In (15 mins)
The Best Performing companies Millward Optimoor	Research	http://bit.ly/uAyVW